There was a time when the best practice for organizations was NOT to take a stand….on anything. But there’s been a complete 180 from that practice. Today, everyone has a heightened interest in social responsibility. Staying silent on significant social matters can be perceived negatively…. Read More
New media formats, such as video and infographics, offer customers a more efficient way to consume information. For our hoof care client, Vettec, the agency first works with product experts to develop an educational article for editorial placement. Then, we repurpose this content and create… Read More
Last night at the PRSA LA PRism Awards, Portavoce PR won the Best Integrated Communications – Business-to-Business award for work on our hoof care client, Vettec. The PRSA LA PRism Awards recognize outstanding public relations professionals who create programs and materials for LA-based clients. Vettec… Read More
We are delighted to announce that after two years of working with Vettec Inc.’s consumer brand SG-20, Vettec has now asked Portavoce PR to represent its equine and bovine adhesive products as the company’s Agency of Record. Vettec manufacturers and distributes hoofcare products and hoof… Read More